Based on the art form of the store, our team designed the logo, as well as all the necessary materials (coffee cups, product catalog, packaging and business cards), enhancing this way, the Ennea St. Coffee brand. At the logo, the number 9 emerges, pointing out the address of the store. In addition, we used the coffee drinker, so as to associate the old logo with the new one.

Concerning the package design, emphasis was given on black and yellow, two colors important for visual communication of the place. Black, which belongs to the neutral color category, was used in order to give depth and 3 dimensions to the packaging, while creating a sense of reliable and quality product.

Furthermore, the yellow color is used in order to attract attention and give vivacity to the object, pleasantly attracting the observer and waking his cheerful mood for coffee.[/vc_column_text][/vc_column][vc_column width=”1/3″ el_class=”right-two hasAnimation delay–2″][vc_empty_space el_class=”mobile-space”][vc_single_image image=”5651622″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column el_class=”center-three hasAnimation”][vc_empty_space el_class=”mobile-space”][vc_single_image image=”5651623″ img_size=”full” alignment=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”100px”][/vc_column][/vc_row][/vc_section]

Το άρθρο Ennea St. εμφανίστηκε πρώτα στο DESIGNOUS | Digital Agency.